Content Is King – When You Do It Right

 

We hate the phrase “content is king” as much as anyone, but let’s face it, content — in all its various forms — is “preeminent in its class.”  For most businesses, the creation of high-value content is the weak link in the marketing 2.0 chain. After spending time and resources on driving traffic to your website, blog or other online resources, high quality content is the only thing standing between converting that hard-earned traffic and the dreaded back button. Like it or not, your content gets judged within seconds, and if it does not draw the prospect in, all is lost.

Every business, regardless of industry or size, can benefit from content marketing. Marketing leaders from around the world agree (and have the data to back it up) that incorporating content marketing drives greater, long-term success.

 

 

Our Content Marketing Services Consist of Processes Aligned with Strategic Marketing Goals:

  1. Creation of messaging specifically tailored to a target audience’s needs or preferences.

  2. Distribution of created content to that audience by utilizing both inbound and outbound techniques.

  3. Data analysis of content performance to gauge which messaging, medium or distribution technique is most effective.

 

We’ve Got Your Back

 

At TTC Marketing Company, we get that you have a business to run and don’t have countless hours in your week to dedicate just to content generation and management. But don’t worry…we’ve got you covered. Our killer B2B copywriters develop high-value, relevant content for you to kick-start your marketing efforts and increase sales. Our copywriting services range from blog post creation to publishing white papers, to website content writing services and a lot more.

Through content planning, creation, optimization and distribution, we carry your business’s content generation from cradle to grave, making it almost effortless on your end.

   

 

What Does Successful Content Marketing Look Like?

  • Generates leads

  • Increases brand awareness

  • Establishes industry expertise and thought leadership

  • Builds, grows, engages (and convert!) target audiences

  • Nurtures existing or new prospects through the buyer’s journey

  • Increases brand loyalty and customer retention

   

Skip Ahead to Start a Conversation

 

We get it — this page gives you a lot to ponder. But, if you’re ready to cut to the chase and have a conversation about how we might apply to your unique business needs, drop us a note and we’ll reach out promptly.

   
 
 

           
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